Monthly Archives: February 2017

The Importance of International Trade to the U.S. Economy

By: Davies Hood, Induron President

As the president of a manufacturing company and a member of the National District Export Council, I realize just how important international trade is to the U.S. economy, and I’m proud that Induron can play a part in improving the U.S. economy with its business.  Continue reading The Importance of International Trade to the U.S. Economy

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How Manufacturers Can Leverage Social Media

By: Davies Hood, Induron President

How Manufacturers Can Leverage Social MediaWith 2.34 billion users worldwide, social media is a powerful tool these days. It has transformed the way companies market their products and services and communicate with their customers, thus providing endless marketing opportunities. In fact, social media is viewed as the second most effective digital tactic for customer retention. However, many manufacturers may question how it can truly benefit their businesses. Continue reading How Manufacturers Can Leverage Social Media

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SSPC 2017 Wrap-Up

By: Ben Rowland, Induron Sales Representative

SSPC 2017After a several years’ hiatus from SSPC’s Annual Conference, Induron Protective Coatings was proud to once again exhibit and participate in one of the protective coatings industry’s preeminent trade shows. Unlike many other conferences we regularly attend, which tend to be more market specific, such as water, wastewater, power, municipal and state level shows, SSPC  is a true industrial painter’s conference. All the major components for industrial coatings projects were present: manufacturers of coatings and equipment, suppliers for abrasives and raw materials, painting contractors from a wide variety of markets, specification writers and industry experts. Continue reading SSPC 2017 Wrap-Up

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Induron Industrial Finishes: A David vs. Goliath Battle

By: David Parnell, Induron National Business & Distribution Manager

Induron Industrial Finishes

These days, the Industrial Finishes marketplace is experiencing a true David versus Goliath battle. The “Big Three” paint companies continue to gobble up the little guys. Customers, however, often seem to run away from these big guys and all their practices and processes. Instead, customers turn to the strong underdog who can get the job done, supply innovative products and form a true relationship with their company.  Continue reading Induron Industrial Finishes: A David vs. Goliath Battle

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