Tag Archives: Social Media

How Manufacturers Can Leverage Social Media

By: Davies Hood, Induron President

How Manufacturers Can Leverage Social MediaWith 2.34 billion users worldwide, social media is a powerful tool these days. It has transformed the way companies market their products and services and communicate with their customers, thus providing endless marketing opportunities. In fact, social media is viewed as the second most effective digital tactic for customer retention. However, many manufacturers may question how it can truly benefit their businesses. Continue reading How Manufacturers Can Leverage Social Media