By: Davies Hood, Induron President
Nimble: It’s an adjective that I use on a regular basis to describe Induron. We can and have responded to customer requests quicker and more effectively than others who must go through multiple layers of approval prior to a response. Plus, our size enables us to launch reliable products to the market more efficiently. Though I sometimes feel like a mouse running amongst a heard of elephants as we compete with some of the behemoths that dominate our marketplace, I realize that the maneuverability of that little guy is a serious asset.
One of Induron’s core values is innovation. Through effective internal communication, we can place customer requests into the hands of our technical department faster than most. When I say, ‘effective internal communication,’ I really mean walking over to Mike’s office (Induron’s Production Manager) to talk face to face.
As sales manager, I am constantly in communication with our direct sales team located across the country (and Canada too!). When a salesman learns of a customer need, has ideas for a new product or suggestions for product improvements, he has easy access to the guys that can make it happen.
For instance, I fondly remember interviewing a potential salesman several years ago that we eventually hired in the mid-west. During the interview, I asked if there was anything that Induron needed to add to our 3-ring product catalog for him to successfully sell our material. Without a pause, he said “a 100% solids self-leveling epoxy floor system.” Eleven months later, we successfully completed our first PermaTuff SL floor project at one of the industry leaders in the pharmaceutical industry’s main facility.