The Induron Approach

By: Tom Wunderlin, Induron Sales Representative

A salesperson is the primary differentiator in purchases today. As products and services become increasingly commoditized, purchasers realize that they can receive a similar offering from another company. But, what they can’t get from just any supplier is the same experience and positive outcome Induron’s sales representatives strive to create.

When meeting with customers, our goal is to initiate a dialogue so that we understand your problems and pain points. We want to know what keeps you awake at night and what gets you excited.  Once we understand and identify those problem(s), we can do something about it. We can share how our products will address those problems and the effectiveness of our solution. Basically, we paint a vivid description of how Induron products will make your life easier.

We believe passionately in Induron’s products and services. Through research, relationship building and problem solving, we tailor our approach to address customers’ needs.  We will make every effort to provide you with solutions and the best coatings for your unique needs with unparalleled customer service. Induron starts with a good finish.

If you’re interested in hearing about our products and services, contact a sales representative near you. We look forward to offering a coatings solution!

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