Tag Archives: advisor

Induron admits: ‘We are selfish’

By Ben Rowland, Induron Sales Rep, Birmingham, AL

I recently read an article entitled, “Authentic Selling: Be An Advisor”, by Marc Corsini. This article really struck a chord with me, as it represents the notion that I have always felt was the overriding philosophy here at Induron Protective Coatings. That philosophy being, that we work as “advisors” for our clients, not just “salespeople.” The Authentic Selling acronym is as follows:

Advisor

Undisputed Results

Trustworthy

Helpful

Empathetic

Natural

Thought Leader

Integrity

Collaborative Effort Continue reading Induron admits: ‘We are selfish’

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